The wedding industry is heteronormative - a fancy way of saying that it's built with an assumption that there will be a bride and a groom involved.
But, it's not how it is in real life. The wedding industry is diverse.
This course was created by the founder of Dancing With Her and Dancing With Them - two wedding publications that solely celebrate the LGBTQ+ community, and together have a global audience exceeding 300,000 LGBTQ+ lovers. We know our stuff.
Is your marketing inclusive? Does your business attract dream LGBTQ+ clients, easily?
Answer honestly, are you completly confident serving LGBTQ+ clients?
you're afraid you'll offend the LGBTQ+ community unintentionally
You're not sure that you are inclusive in your marketing - at every touchpoint
YOU'RE NOT ATTRACTING YOUR DREAM LGBTQ+ CLIENTS, despite knowing love is love
YOU FEEL OVERWHELMED thinking about serving your LGBTQ+ clients authentically
So, you want to serve LGBTQ+ clients, and you want to do it authentically, but you're not sure where to start?
The wedding industry is heteronormative, but by being here, we know you're already a ally.
Let's help you take action.
A complete 'Marketing to LGBTQ+ Clients' toolkit that's far from tokenistic.
A guide to inclusive language, what to say, and phrases we need to wave goodbye too.
An inclusivity checklist to help you audit your business at every touchpoint.
...leaving you totally confident when marketing to, and working with, LGBTQ+ clients.
We're talking a whole suite of education that leaves you feeling uber confident in marketing to LGBTQ+ people authentically.
Ready to be part of the change?
Let's make it happen.
Word on the street is you're ready to swap confusion for allyship and I'm here to show you how. Inside this program you'll learn:
A 2-hour self paced course that covers everything you need to know about being a good LGBTQ+ Ally within the wedding industry.
AKA YOUR TICKET TO INCLUSIVE ALLYSHIP.
How to be an LGBTQ+ Inclusive Wedding Pro
How to be an LGBTQ+ Inclusive Wedding Pro
Being an inclusive wedding vendor doesn't just happen at the end of this course - so we'll help you become an inclusive ally always - in and out of your business.
ALLYSHIP
To avoid being tokenistic, we will give you the complete guide on effectively and authentically marketing yourself to attract your dream LGBTQ+ clients.
MARKETING
Knowing what to say, and what not to say, can be confusing - especially as language changes often. We'll give you the complete guide, leaving you totally confident.
LANGUAGE
That's not all, when you join the Course you'll also receive these bonuses:
How to inclusively market your wedding business to the LGBTQ+ community
How to approach inclusive styled shoots and be a good ally to the community, always
BECAUSE HOW WE SHOW UP MATTERS
Marketing and Allyship
LGBTQ+ weddings are different and we'll show you why it's important to celebrate that
What discrimination looks like, and feels like, in the wedding industry right now
Because the differences matter
How LGBTQ+ Weddings Differ
An inclusive language guide that doesn't exclude anyone
How to ask for pronouns and how to handle slip ups in language
BECAUSE WHAT WE SAY MATTERS
The Importance of Language
The differences between inclusivity, diversity and representation
What tokenism is and how to avoid it as an inclusive wedding pro
because the difference matters
Inclusivity & Diversity
INVALUABLE
Once you've got the knowledge, we need you to apply it. You'll get a downloadable checklist that'll guide you through every touchpoint of your business to make sure that the experience your LGBTQ+ clients is exactly the same all your other clients.
The ultimate inclusivity checklist
INVALUABLE
The truth is, inclusive education doesn't end. To keep up to date with new language changes and better ways of being an ally to the community you'll get access to our private Facebook group. Got questions? It's a no-judgement zone inside this group.
Lifetime Facebook Group and fun-loving community
I witness acts of discrimination regularly in my job and in life. Education is a small effort on my behalf to potentially make a huge difference to the lives of others.
Nicola Bodle, Fox & Kin
Aneisa Calder, The Calders
Loved this course! I felt like I was already representing my business as a very inclusive photographer, but I did learn new things and I am glad I did this!
My pronouns are she/her & I'm the [reality tv show loving] wedding creative behind The Wedding Vendor School.
When I started planning my own wedding I was disappointed to find an industry that didn't truly celebrate love that looked like mine.
After launching, and exploding, a 6-figure wedding business myself, I knew that I needed to share my knowledge with the rest of the wedding world to help other wedding pros thrive in business using digital marketing.
I've helped over 500 wedding vendors from across the world so far, spoken about marketing on stage for Forbes (after being crowned a 30 under 30 awardee 🎉) and get invited to Instagram HQ on the regular.
I can not wait to become your biggest business cheerleader!
wedding publisher, educator and business cheerleader
I'm Tara! The queer girl who started planning a wedding and wound up here
Meet your educator:
Nope - and it's intentional. You see, being an LGBTQ+ inclusive wedding vendor doesn't just happen at the end of this course. You'll need to put in the work and action changes to your business. Being an ally is so much more than an icon on your website, our checklist will guide you entirely.
Does this course come with a certification of some description?
Inclusive wedding education shouldn’t be restricted based on financial status. Having a lower price point means that we are able to reach a greater audience, and make a greater impact. It means that we are able to reach small wedding vendors just starting out, well established vendors years into their profession and everyone in between.
WHY IS THIS COURSE SO 'CHEAP' COMPARED TO OTHERS?
Yes. Our videos included subtitles in English, and auto-generated subtitles are available in most languages. If you would like to know if a specific language is available, please email us and we’ll let you know.
ARE YOUR VIDEOS CAPTIONED?
To complete this course you’ll want to set aside 2.5-3 hours. However, you don’t just miraculously become a LGBTQ+ inclusive vendor at the end, you’ll need to continue to put in the day to day work in your business.
HOW MUCH TIME DO I NEED TO INVEST?
We know we've mentioned it, and we know you'll agree - 4 out of 5 LGBTQ+ humans expecting discrimination to be a part of their wedding planning process is 4 out of 5 too many.
This course will have you serving and celebrating LGBTQ+ couples, and will give you the confidence to stand up to discrimination in the industry - it'll make the world of difference to so many.
It's time to be an LGBTQ+ ally in the wedding industry.
buckle up CREATIVE WEDDING PRO
